"Our goal is to offer the most mobile CRM solution in the world“, said Martin Hubschneider, CEO of CAS Software AG, Germany’s market-leading CRM provider for SMEs. "The great advantage that the x5 version has, is that it can be used on smartphones and tablets. In fact, many of the CAS genesisWorld apps provide users with a means of impressing customers anytime and anywhere", continued Martin Hubschneider.

Apps for intuitive ease of operation
In contrast to the competition, the mobile clients are already included in the price of the Premium Edition of x5, for example, the mobile iPad app, available in 10 languages, or all of the Android device apps. And in keeping with the CAS SmartDesign concept, all of the mobile apps are characterized by their ease of use and uniform look and feel. In fact, the apps adapt to the varying screen sizes they are used on, be it on smartphones or tablets, and you can customize them to fit your company specific requirements.

Heatmaps for vivid geomarketing
With the addition of the free CRM-data georeferencing service, CAS genesisWorld now offers new perspectives and analysis methods for the multi-dimensional display of your data. Addresses and other information such as turnover and customers with open items can all be displayed in detailed maps, also known as Heatmaps.

And what’s more, you can visually filter your information according to the criteria of your choice. As a result, CAS genesisWorld users have the option of displaying diverse data to highlight relationships and then display the results multi-dimensionally.

CRM is evolving in the direction of xRM
The new x5 version of CAS genesisWorld continues to move steadily from CRM in the direction of “Any Relationship Management” or (xRM). Universal relationship management for companies and organizations supports  professional contact management to both customers and employees as well as to job applicants, suppliers, partners, press representatives, authorities, investors and many, many more.

Unique modular system with add-on modules
The comprehensive CAS genesisWorld ecosystem now includes 10 modules, all of which are continually developed and updated. New features and further developments are now available for the following modules amongst others: Event Management, Project and Sales pro.

For an overview of the new functions:

www.cas-crm.com/products/cas-genesisworld/new-in-version-x5.html