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Română08/03/22CRM Tutorial: Work smarter everyday
Smart CAS genesisWorld functions ease your daily work, optimize processes, increase your efficiency and support you in creating inspiring customer experiences. Today we present you: Targeted marketing and smart lead capture with opt-in.
Targeted marketing with CRM: Focus on the Customer
Using your CRM solution CAS genesisWorld, you can plan and manage target group-specific marketing activities, design accurate customer communication and be fully informed about the current status at all times. We will show you how to create targeted distribution lists and easily organize personalized mailings or follow-up activities such as a telephone campaign. Experience how events are effortlessly planned and implemented and how you can use surveys to stay in dialog with your customers.
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Fast and easy lead capture anywhere
An easy and quick way to capture leads at trade fairs or while on the move is often crucial for a successful customer journey. With the CAS genesisWorld Mobile app, you are ideally prepared to capture contacts quickly and store data in your CRM/XRM in compliance with the GDPR – anytime, anywhere.
