06/07/12Keeping you mobile and ahead of the competition: x4 the new CAS genesisWorld version

The development of CAS genesisWorld, the market-leading CRM solution for SMEs has evolved a step further: CAS Software AG presents x4. Some of the key highlights include: enhanced mobile CRM functionality, georeferencing using Open Street Map and a completely new Event Management module. The new version offers comprehensive support for mobile working, hence a range of smart functions designed to make mobile working better than ever before.

"The on-going optimization of our solutions, which also includes customer input, gives us an essential competitive-edge with respect to iOS and Android mobile solutions and this has expanded and improved usability“, said Martin Hubschneider, CEO of CAS Software AG. 

Apps designed for more mobility

Our mobile App solution for the Android tablet is now on the market. And the iPhone and iPad Apps have been enhanced with a number of new features. Sales staff in particular will now find that support for them is better than ever before: iPad users get access to ERP data such as quotes, invoices and outstanding items. You can access reports and analyses immediately whilst on the move, and CRM relevant data such as customer visit reports and so on can be created easily regardless of whether you are in the office or not.

The first CRM solution to integrate Open Street Map

Open Street Maps is now integrated: using the biggest “free world map”, you can georeference addresses and display them on detailed maps. The maps can be used free of charge and the data quality is constantly improving worldwide.

 

Proximity search using the "Wikipedia of maps"

In the new version, CAS genesisWorld allows proximity searching which, for example, enables you to display the locations of your nearest key-accounts with respect to a business partner you may have just visited, or any other reference point of your choice.

The Cluster view can be used to group together multiple addresses as one pin, depending on the level of zoom that you have selected to view the map.  

The all new Event Management module

From now on, the all new Event Management module provides you with a number of comprehensive features to help you plan and organize your events. Inviting people to events is as easy to manage as event registrations. Using this solution you will be able to: constantly monitor your event status, keep up to speed on exactly how many participants are registered, see at a glance exactly how many places are still available, and check to see which participants are still waiting for a confirmation of registration or cancellation.

Additional new features: Helpdesk, Microsoft Exchange Integration and E-Mail Clients

We have further developed Helpdesk Online so that it now offers the comprehensive features of a support portal. In addition, x4 offers the complete, server-side synchronization of contacts and appointments with Microsoft Exchange. As well as optimized cooperation with established e-mail clients, for example, by offering an LDAP Server free of charge that enables you to access contacts in CAS genesisWorld from other e-mail programs.

 

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About us: CAS CRM and CAS Software AG
CAS Software AG was founded in 1986 by Martin Hubschneider (CEO) and Ludwig Neer (CTO). CAS CRM is a smart company of CAS Software AG. Today, the company is the German CRM market leader for SMEs. The product range includes CRM systems and industry solutions, which companies use to build successful and sustainable customer relations as an integral part of their “Customer Excellence” programs. In addition to increasing employee efficiency and making better use of company knowledge and corporate memory. More than 200,000 users work with CAS Software products on a daily basis.
 
The CRM experts from Karlsruhe, Germany are involved in a number of research projects at both the national and international level.
The company has won a number of awards for its innovative products and dedication to SMEs as well as prizes for "Employer of the Year" in 2009 and "Innovator of the Year" in 2006 and 2011.


CAS Software AG press service
You can download this press release as well as any photographic material from our website at www.cas-crm.com/about-us/press-room.html and www.cas.de/presse/bildmaterial/cas-genesisworld.html.