20/09/22A true firework of innovation from Karlsruhe: intelligent assistants for the customers of the CAS genesisWorld CRM + AIA®-solution

At the end of July, CAS Software AG was just awarded the innovator of the year award of the TOP 100 innovation competition with its more than 470 employees. CAS Software demonstrates this joy for innovation with the brand-new CAS genesisWorld version x14. The CRM + AIA® solutions for SMEs is supposed to lay the foundation for a new generation of software that supports its users with numerous intelligent assistants. The so-called Augmented Intelligence Assistants (AIA®) relieve the individual users, effectively support teamwork, measure the quality of the relationships with each customer and prospect, and, thus, improve the recommendations for actions.

The team of CAS Software AG is happy to present the new CAS genesisWorld x14 version. "Our team has developed CAS Software AG into one of Germany's most innovative and successful software manufacturers. The requirements of our customers and the future we anticipate are the driving forces behind our innovations," explains founder and CEO Martin Hubschneider. "The new version of our flagship CAS genesisWorld extends our CRM solution by intelligent assistants. We call this new software generation CRM + AIA®. CAS genesisWorld wants to excite its users with an all-around efficient, adaptive, and sustainable CRM + AIA® solution."
 
The adaptive platform of the future for hybrid work

"Whether you are working in the office, from home, or during a customer visit: the CRM + AIA® solution supports hybrid work models and teamwork across the distance by providing you with all important data anytime and anywhere. Moreover, CAS genesisWorld x14 serves as a company-wide platform that smartly maps and networks all customer information and activities. With seamless and easy integration of external data and third-party systems, users can access the entire company knowledge at one central location in CAS genesisWorld.

Furthermore, the CRM + AIA® solution enables the flexible and adaptive emergence of consistently customizable processes and increases efficiency in all company sectors. Additionally, webhooks ease communication across systems and accelerate interactions by notifying users and complementing existing notification services. For example, you can automate the air conditioning unit of a meeting room and only activate it shortly before an appointment to sustainably lower energy consumption.

German Design Award for the SmartDesign® user interface

The SmartDesign® technology has been awarded the German Design Award and offers a consistent look & feel for all devices, independent of whether you use the CRM + AIA® solution on your smartphone, tablet, laptop, or desktop PC. The SmartDesign® technology is very intuitive and user-friendly so that you can significantly reduce training efforts and customize apps, views, and dashboards to flexibly fit your company's requirements.

With the new version, the App Designer is extended by the scripting expert mode. This scripting mode is immediately available to customers and offers the possibility to customize user interfaces or let your CAS Partner customize them for you. At the same time, CAS genesisWorld remains update-secure. This way, you can, for example, place the popular Business metric widgets on any dashboard, form, or wizard at the location of your choice to achieve an even faster and more transparent overview of all relevant information and accelerate your decision making.

Worldwide unique: the intelligent Picasso search

According to the motto "Finding instead of searching", the intelligent Picasso search supports you in your daily routines. The intelligent assistant knows, displays, and factors in your important contacts, projects, and the individual requirements of the respective users. Thus, the Picasso search suggests, for example, the appropriate activities, documents, projects, contacts, and many more. Thereby, the current events and information are immediately available without cumbersome research.

AI-based assistant evaluates opportunities

The AIAs® include the new opportunity wizard, which guides you step-by-step through the acquisition process, and, thus, makes all processes surrounding lead management more transparent for your team members. This way, you can better evaluate the success chance of an opportunity.

Customer relationship assistant for better relationships

CAS genesisWorld creates a network of all customer data. Using the integrated Fan principle, you can measure customer satisfaction and loyalty. The new customer relationship wizard creates a unique overview of the quality of your relationships, taking the turnover development, contact frequency, turnover prognosis, and other dimensions into account for the calculation. This provides you with the ideal basis to improve your relationship quality even further during the next customer contact.

Data protection and digital sovereignty ensure a sustainable future

The extensive protections of the customer's data and digital sovereignty are significantly valuable for SME companies. That's why CAS genesisWorld x14 ensures the secure and legally-sound handling and processing of customer data with numerous integrated functions and secure infrastructure. This means that CAS genesisWorld enables you to protect personal and company data, remain independent while customizing interfaces to fit your requirements and, thus, ideally supports company sustainability. The intelligent assistants strengthen the users' freedom of choice based on well-founded data and complete knowledge. Certified with the "Software Made & Hosted in Germany" and the fair.digital quality seals, CAS genesisWorld stands for the highest requirements in data protection, transparency, and fairness.

Many more innovations for more effective teamwork

Besides the intelligent assistants, more optimized functions ensure even more comfort: the revised board view eases collaborative teamwork, SmartActions save you time and make you more efficient in your daily routines, and you can plan and start online meetings in Microsoft Teams directly from within the CRM + AIA® solution. Additionally, CAS genesisWorld Desktop Client users can look forward to a new design and extensive facelift.

 

Highlights of the new version at a glance: www.cas-crm.com/products/cas-genesisworld/new-features-in-version-x14.html