Press releases

Press releases

November 23, 2016

CRM Best Practice Award for Walter Knoll >>

Walter Knoll AG & Co. KG has been presented the acquisa CRM Best Practice Award for its exemplary relationship management. The prize for exceptional customer orientation, decided upon by an independent jury, was presented at an official ceremony as part of the CRM Summit 2016 in Würzburg, Germany.

July 27, 2016

CAS genesisWorld x8 with new functions for customer focused companies >>

Shaping customer experiences, intelligent functions and efficient business processes - the latest version of CAS genesisWorld - x8 – is an all-round talent. Employing the globally unique CAS SmartDesign® Technology this market-leading CRM & xRM solution provides companies with new functions for cultivating customer centricity.

February 26, 2016

CeBIT premiere: New app-based, CRM-Cloud solutions for small companies >>

CAS Software AG to unveil new customer-centric solutions for relationship management. You can expect to see the new app-based, CRM-Cloud solution for small companies based on CAS SmartDesign® Technology. Widely recognized as a powerful and flexible CRM solution, CAS genesisWorld has gained a number of new features with this release which will help SMEs to further improve their competitive advantage. In addition, manufacturers of variant-rich products can discover how they can use the CAS Configurator Merlin to bundle their product knowledge and make time savings of up to 90% on creating customer quotes. You can visit CAS Software AG and their partners from March 14 - 18, 2016 on stand A28 in hall 4 at the CeBIT in Hannover.

January 13, 2016

New customer awareness increases demand for innovative CRM and xRM solutions in the Benelux countries >>

The demand for CRM and xRM solutions is increasing across Europe and around the world. As CAS Software AG, the German CRM and xRM solution provider, can also confirm judging from its international growth. The company’s growth in the Benelux countries is being driven by investment in unique CRM features and on-site support to ensure first-rate customer services.


June 26, 2015

Fascinatingly simple, mobile and reliable: CAS genesisWorld in the new x7 version >>

With the release of the new x7 version, CAS genesisWorld now supports the corporate implementation of Customer Centricity in companies. Numerous new functions enable users to get started with a professional Customer Relationship Management tool quickly and guarantee reliable and secure processes when working with customer data. Highlights include: a new radial menu that allows access to the most frequently used functions, the CAS SmartSearch search engine now in its second generation as well as the unique CAS SmartDesign® Technology plus new apps and functions.

February 18, 2015

CeBIT 2015: CRM & xRM for SMEs 4.0 "Made in Germany" >>

At this year's CeBIT, CAS Software AG, the German CRM experts for small and medium-sized enterprises, will be presenting a wealth of new products in hall 5, stand F18. Highlights include CAS SmartDesign® technology, which ensures that CAS products can be used across devices whether smartphones, tablets, in browsers or on internet capable smartwatches. Visitors will also be able to see Windows 8.1 devices that sell for around €100: these are economical alternatives for many companies considering investing in entry-level machines. In terms of customer centric interaction, visitors will have the opportunity to experience the new radial menu, the SmartSearch intelligent search function (now in its second-generation) and the data security standards underpinning the "Software made and hosted in Germany" seal.

October 15, 2014

CRM Best Practice Award for MS Motorservice International GmbH >>

MS Motorservice International GmbH has won the CRM Best Practice Award for their exemplary customer management. This prestigious accolade is awarded annually by an independent jury. The award was presented to MS Motorservice International GmbH at the CRM Expo in Stuttgart.

August 13, 2014

"Software Hosted in Germany" – New quality seal of BITMi association benefits from U.S. court decision >>

Only a few days ago, a U.S. federal court ordered Microsoft to turn over customer data of a suspect. What makes this ruling explosive topic: the data is not stored in the U.S., but on a server of Microsoft’s European subsidiary in Ireland. commentator Herbert Braun: " ‘it is a question of who controls the data rather than where it is stored’, the judge commented on her ruling – this sentence should be well remembered by companies, federal institutions and individuals."

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