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23/03/18New opportunities for trustful customer relationships based on the EU GDPR

On May 25, 2018 the new EU General Data Protection Regulation comes into force, governing the secure, legally compliant handling of personal data. Whilst it is creating some confusion, uncertainty and fear of severe penalties among many businesses, it is also opening up new opportunities for valuable customer relationship management.

One thing is certain: good customer relationships are based on trust. So trustworthy handling of customer data in compliance with data protection requirements is almost impossible without CRM. But how is the EU GDPR going to impact on your business? How can you make your customer relationship management fit to ensure optimum data protection? And how are you going to exploit the new opportunities thrown up by the EU GDPR?

We will be glad to support you in designing your CRM in compliance with data protection requirements, and so make sure you continue to manage your customer data securely and successfully.

Our free webinars "A closer look at GDPR and how it impacts your business" and "EU GDPR - Practical examples in CAS genesisWorld" will tell you what new legal requirements are about to come into force, and how you can implement them in your business.

And that's not all: In our 2018 CRM Guide to the General Data Protection Regulation, we summarize the key points of the EU GDPR, and set out the effects the regulation will have on customer relationship management.

Act now, get valuable practice tips, and register free of charge and without commitment for our 2018 CRM webinars on data protection!

Registration: CRM data protection webinars

Download: 2018 CRM Guide to Data Protection